Yara employs its industry leadership position and knowledge to deliver solutions to major global challenges
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Global trends are profoundly affecting society and business alike, with some of them having particular relevance for agriculture and food production – and for Yara and its business.
Yara has adopted an approach to corporate citizenship based on its industry-shaping ambitions and its position as an industry leader. Its global position enables Yara – through its citizenship commitment, core business and key knowledge – to address some of the major global challenges of our time, from global warming to food security.
As an international company within the chemical industry, making mineral fertilizers and industrial products, Yara will continue to be influenced by major global trends and megatrends. Identifying and understanding them, acting on the risks they imply and opportunities they offer, is incorporated into the strategic thinking and management of the company.
Three megatrends are of particular significance for Yara and its business environment
Globalization, the increasing integration of economies and societies around the world, drives other trends and economic growth
This megatrend encompasses the growth of populations and economies.
Urbanization is a megatrend that has left more than half the world population living in urban areas for the first time in human history.
Rising consumption and temperatures, a scarcity of resources and technological development are among other trends that Yara is watching closely.
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